After years on the corporate-side of tech companies, large and small, we repeatedly saw the same need: to create demand and support sales with limited resources. We also saw the same growth barriers: CEOs producing content, untapped SME insights, random marketing, Sales and Marketing operating as if on separate islands.
An alternative to traditional agencies
A traditional agency or independent contributors are happy to indulge, but as we saw firsthand are not structured to immerse themselves to learn the client’s business and sales process or commit to results. Junior marketing staff are often eager to help, but lack experience. This often results in transactional marketing that yields little, if any, return and requires an excessive investment of time and money.
Unique marketing management engagement
We call it the Remote Marketing Cubicle—a flexible, employee-like alternative to growing internal resources for early and next stagers and established companies looking to evolve. It provides a dedicated daily resource who understands the B2B sales process and tech buyers—embracing the most current digital and offline marketing approaches.
This resource executes strategic, integrated marketing plans that proactively stimulate interest and capture leads at the top of your sales funnel, then motivate prospects along your buyer journey. All supported by our diverse creative team. We are efficient collaborators with leadership, SMEs, and sales without burdening their limited time.
Our clients, mostly not household names
A-Frame Technology Assurance
Analytical Graphics Inc. (AGI)
Army Computer Hardware Enterprise Software and Solutions (CHESS)
Blade.org by IBM
CfPIE: Compliance Training for Life Sciences R&D
DoD ESI (Formerly Enterprise Software Initiative)
DoD Item Unique Identification (IUID)
Galileo Performance Explorer
Georgia Institute of Technology
Gladwyne Software Surety
Lonza Informatics & Bioscience
MapQuest Platform Solutions
PLAN DOC Builder
Meet our marketing leaders
Jim Tagliaferri | Founder
Jim is a hands-on CMO and marketing manager to technology companies at their early and next stages of growth. He specializes in implementing and executing marketing best practices that create demand and support the sales process with strategic, integrated approaches.
His marketing experience spans software, hardware, and professional services that have shown significant sales growth for solutions that improve the flow of business and support specific industries—business continuity planning, disaster recovery, risk management, data center optimization, business intelligence, systems integration and IT management.
A productive, proactive voice at the table, Jim is a proficient collaborator with executives, subject matter experts, and sales teams alike. He helps simplify offerings for reaching decision makers and expands on technical depth for motivating end users.
In 2003, he founded TME, a marketing management firm for tech companies that provides an employee-like alternative to growing internal resources called The Remote Marketing Cubicle.
View Jim’s full background LinkedIn
Sarah Godoy | Strategic marketing manager
Sarah joined TME in 2007, bringing with her strategic marketing communications and events management expertise. Sarah prides herself on the longstanding relationships she maintains with clients she’s managed since her first days at TME. As an extension to their internal teams, Sarah helps her clients to leverage TME’s Remote Cubicle model—leading demand generation initiatives for software providers and guiding member acquisition and retention efforts for non-profit professional associations and organizations. Her experience spans aerospace & defense, education, finance, and bioscience industries.
Paul Mancini | Strategic marketing manager
Paul joined TME with 25 years of experience in marketing leadership with solutions, products and software B2B technology companies such as GE, Lockheed Martin, and Devon IT. Paul marketed domestic and international products and services to prospects in diverse industries including infrastructure companies, service providers, traditional and new media companies, and established and emerging companies in the pharmaceutical, biotechnology, medical products, financial, banking, insurance, and telecommunications industries. Paul currently on-boards and manages new clients for TME focusing on positioning, messaging and strategic planning to launch new products and services, create demand, build brand, and support sales and business goals.
View Paul’s full background LinkedIn
Christine Myers | Strategic marketing manager
Christine joined TME with more than 25 years of experience working primarily with companies in the B2B tech sector ranging from the Fortune 100, to family-owned businesses and even a start-up on the fast track to reach their IPO. From strategy to planning; execution through follow-up, Christine works with clients to understand not only which components fit together to make up a great program for them but also ensures the execution so for positive outcomes.
Teresa Donohoe | Strategic marketing manager
Teresa began her career as a software developer and project manager—Intracorp (acquired by Cigna), Quad Graphics, and others—before joining TME in 2012. She leveraged her background to build marketing, communications, and training programs within TME’s Remote Cubicle model for DoD sell- and buy-side clients. Teresa plays an integral role for ESI (formerly named Enterprise Software Initiative) helping IT buyers across the DoD make smarter procurement decisions. She also manages events and other demand generation initiatives for clients who sell Cloud applications and on-premises software for data center optimization, disaster recovery, and supply chain management.
Greg Wisneski | Creative director
Greg joined TME in 2008, bringing the ability to connect the dots with digital marketing, user-centric websites, and traditional graphic design requirements. He works closely with TME marketing managers to provide creative direction for client marketing plans—branding initiatives, awareness campaigns, lead generation, and event strategies. Greg is hands-on and oversees TME’s design and interactive production, including managing in-house and remote creative staff, and vendors. After years of supporting B2B products and services, Greg easily conceives best approaches to deliver results.